We build Amazon PPC campaigns that grow your organic rank and your ad sales at the same time, so every ad dollar also builds long-term, ad-free sales.
Free 15-minute account audit. No commitment.
We build one ad structure that grows your ad sales and your organic rank together. Every sale your ads win pushes your listing higher, and keeps it there.
Get your free auditTrusted by leading brands on Amazon
Ames
Kleem
Diono
e.l.f.The ACOS trap.
A green dashboard and a target ACOS can still hide a business that hasn't moved organically. Pull back the ad budget and sales fall off a cliff, because nothing was built to last without them.
That's not growth. That's rented traffic.
Real growth means your ads train the algorithm to rank you organically, turning spend into an accelerant instead of a permanent dependency.
Our Approach
Every account runs on one architecture, built to hit two targets at once:
Organic Growth — Keyword and placement structuring engineered to push your organic rank, so Amazon's algorithm starts sending you free traffic.
Ads Growth — Bid, budget, and match-type structuring engineered to lower your ACOS/TACOS and scale profitable spend.
As organic rank climbs, we shift spend into ads that scale the gains further. As ads scale, they keep feeding rank. The result: profitability and market share grow together, not at each other's expense.
Structured campaigns built to improve targeting, relevance, and ad performance — from day one.
Better ad performance signals relevance to Amazon, lifting your organic rank and keyword visibility.
As organic rank climbs, you rely less on paid traffic — ACOS and TACOS come down.
Lower costs and higher visibility free up budget to scale spend profitably.
Sustained investment keeps strengthening rank — and the gains compound with every cycle.
A selection of the brands we've grown on Amazon, with their top results.
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Best results achieved for individual clients. Results vary by category, competition and starting account health. Your free audit will show what's realistic for your brand.
We analyze your campaign structure, organic rank trajectory, ACOS and TACOS, and where you're leaving growth on the table.
We walk you through exactly what we'd restructure and why, tied to your goals, whether that's rank, profitability or scale.
Your dedicated account manager builds the Dual-Growth structure and runs it by hand, reporting on both organic and ads performance, not just ACOS.
“We didn't need more ad spend. We needed to know why sales had stalled. Metrics Arena's analysts found it within weeks and rebuilt our structure around it. Sales are up 47%, and TACOS is down 58%.”Ecommerce Specialist, Diono
A healthy ACOS doesn't mean your organic rank is growing. We look at whether your ad spend is building ad-free sales, and your audit will show exactly where the gap is.
No. Every bid, keyword and budget change is made by hand by an experienced Amazon Ads specialist who knows your account. We use data and reporting tools to spot what needs attention, but a person makes every decision, not a rule.
Amazon Ads is our core focus. Ask us on your strategy call about related needs and we'll tell you honestly whether we're the right fit.
It depends on your category, competition and starting account health. Your audit gives a realistic timeline for your brand.
It's free and there's no commitment. You'll get a clear breakdown of your account whether or not you work with us.
A free audit of your Amazon Ads account shows whether your spend is building organic rank, or just renting traffic.
Free 15-minute audit. No commitment.